It is a cult - Cult definitions coined from 1920 onward[1] refer to a cohesive social group and their devotional beliefs or practices, which the surrounding population considers to be outside of mainstream cultures. The surrounding population may be as small as a neighborhood, or as large as the community of nations. They gratify curiosity about, take action against, or ignore a group, depending on its reputed similarity to cults previously reported by mass media. The spelling c-u-l-t has at least nine defined meanings[2] divided among positive, negative, and neutral connotations: • Positive: In common or popular usage, \"cult\" has a positive connotation for fan groups of art, music, writing, fiction,[3] and fashion devotees (see Cult following). \"Cult\" also has a positive connotation when used in the original and classic sense of veneration by any group of worshipers, though this meaning is usually applied to groups known from antiquity, including historic cul...